The poster that helps find lost dogs
HT, a member of the Deutsche Telekom Group, transformed out-of-home media into a tool for finding lost dogs as part of its GPS Pet Tracker campaign
In 2009, the Anti-discrimination Act was passed in Croatia. However, according to opinion polls, Croatian citizens are often not able to recognize discrimination. The aim of this campaign was to inform and bring to people’s consciousness what discrimination is and what they need to do when they notice it or when they are exposed to it.
Bruketa&Žinić OM / Tanja Škorić (Creative Director), Martina Marinić (Art Director), Sandra Bolfek, Nives Teskera (Designers), Ivan Čepelak (Copywriter), Ivan Milek (DTP), Ana Šutić (Account Executive)
Center for Peace Studies, Ombudsman, Human Rights Office (Clients)
2009
