A restaurant suggesting: Stay hungry for more.
Brand repositioning and visual identity redesign of the Koykan restaurant chain
The Estera Polyclinic is specialized in cosmetic and medical dermatology. Its visual identity was inspired by human face and body lifting, suggested by the progressively tightening logotype.
The typography was selected in response to the interior of the polyclinic, profuse in curved shapes. The typography is modern and inconspicuous, pedantic and sharp, just like cosmetic procedures.
Poliklinika Estera / Ana Volk (Director), Maja Kolić, dr. med. (specialist in dermatology and venereology)
Bruketa&Žinić&Grey / Marko Jovanovac (Art Director), Davor Bruketa (Creative Director), Maša Ivanov (Client Service Director), Leopoldina Jovanovski (Designer), Vesna Đurašin (Production Manager), Ana Krstić (Strategy Planner), Andro Tasovac (Junior Strategy Planner), Ivana Momčilović (Art Director)
Unsplash, Unblast (Photo)
