The national festival Marketing Communication Days was created as a central point for gathering domestic marketing professionals and communicators from the field of traditional and digital advertising. The festival promotes the best marketing projects in the previous period and offers answers to questions concerning the role of advertising in offering business solutions for companies and entrepreneurs through lectures and workshops.
The idea for the visual identity came from thinking about the visualization of the communication itself, and with an old, well-known toy: two cans connected with a rope.
Bruketa&Žinić OM / Nikola Žinić, Davor Bruketa (Creative Directors), Nebojša Cvetković (Art Director, Illustrator, Designer), Martina Ivkić (Account Executive)