Dezeen Book of Ideas is a publication featuring the most interesting creative ideas selected by the editors and journalists of the world’s most-read online magazine about architecture and design – Dezeen.com. The projects have been chosen out of thousands published in the magazine during five years of its existence, and the book came out as part of this anniversary.
Among 116 projects, first place belongs to Bruketa&Žinić OM’s project Well Done for Podravka, thanks to the fact it is the most popular article ever published on Dezeen, read by more than a quarter of a million people to date. Just some of the other featured projects are sustainable mobile phones for Nokia powered by fizzy drinks, cars made of fabric for BMW, Ikea calendar, iPad and many more.