Robert Petković, Bruketa&Žinić&Grey Lead Analytics, held a workshop in Skopje on the 16th of November, organized by the American Chamber of Commerce in Macedonia (AmCham). He talked about measuring digital marketing activities.
It was a warm up for his speech at the AllWebMK Conference, held in Drama Theater Skopje the next day. AllWebMK Conference was held fot the sixth time, and is also known as one of the best digital marketing conferences in the Adriatics.
Besides Robert Petković, the list of speakers included Dave Birss, former OgilvyOne, McCann Worldgroup, Poke Creative Director; Jon Burkhart, lecturer and jury member of the South By Southwest Interactive, world’s largest tech festival; Heimo Hammer, founder of Kraftwerk, the largest digital agency in Austria; Peter Szanto, designer for Time Warner, L’Oreal, OTP; Miroslav Varga, proven to be the best Google AdWords certified trainer in the region and others.