Bruketa&Zinic Baku had to to design new consumer credit card for Azeri Xalq bank.
The consumers in Azerbaijan are still reluctant to pay by credit cards. Credit card usage is still low and customers usually use them for ATMs money withdrawals only.
The main objective was to create attractive credit card that communicates at first sight what is it all about – to show that it’s multifunctional and that you can satisfy all your needs with it.
The design shows it’s possible usage in fun and illustrative way, making it look less “corporate” than other banks’ credit cards on the market.
Bruketa&Žinić OM Baku / Kitica Kekić (Creative Director), Ibrahim Ibrahimov (Copywriter), Helena (Account Director)
Popular Bruketa&Žinić OM (Design)
