Wearing fur was a necessity and means of survival in the Glacial Age. We have very much progressed as a civilization since then and yet some people still choose to wear fur as a fashion statement. It’s time for them to evolve and give up the fur. This ad was a part of the anti-fur campaign made for Animal Friends Croatia.
Bruketa&Žinić OM / Tonči Klarić (Copywriter), Mislav Vidović (Art Director, Designer), Tomislav Tomić (Illustrator), Helena Rosandić (Account Director), Martina Ivkić (Account Executive)
Animal Friends Croatia (Client)
2010