close
B&Z&G logo
HR
close
home
work
about us
news
news
awards
press clipping
contact
Back
News
education
exhibitions
lectures/workshops
peek inside
HR
Facebook Twitter Instagram Google+ LinkedIn Vimeo YouTube RSS
0

Bruketa&Žinić&Grey Agency of the Year

16.04.2020. |  published by Bruketa&Žinić, other: awards, news

Bruketa&Žinić&Grey Agency won the Croatian Agency of the Year title during the IdejaX and MIXX Award Ceremony, held online on the Days of Communication FB page on 16 April.

The award-winning projects not only concern the realm of ads, but also include new products and services created in collaboration between the advertisers and the agency.

IdejaX awarded Grand Prix to the Untouched by Light project, the first sparkling wine produced, sold and tasted in pitch darkness. The project was devised jointly by Bruketa&Žinić&Grey Agency and Radgonske gorice Winery to help the winery position itself in the global markets, reaping preorders and media coverage all over the world.

A1 Lapssus was pronounced The best telecom project. It is a new, globally first service using the cell phone unlocking function as an opportunity to learn Croatian spelling and orthography. By favoring storydoing in place of storytelling, this project brings the brand promise closer to its users. A1 Lappsus also garnered IdejaX Digital Craft and MIXX Best Mobile App and Best Tech & Innovation Awards.

The project Drinkers Pay Their Way was pronounced the best social campaign, produced jointly by Bruketa&Žinić&Grey Agency and the Croatian Institute of Public Health to raise public awareness of the youth drinking disorder and to prompt amendments to the corresponding legislative framework. Rather than be run like a traditional campaign, this project hacked the popular Croatia’s Got Talent Show (Supertalent Nove TV in Croatian).

The project marking the 60th Vegeta spice anniversary won the MIXX Award. The system of graphical elements created by Bruketa&Žinić&Grey Agency in unison with Podravka, Enterwell and iZone Agencies enabled users to design their own Vegeta label, leading to as many as 32,000 new labels on store shelves.

The Addiko Bank Virtual Branch Office, designed by Bruketa&Žinić&Grey Agency teamed up with Addiko Bank, 360provideo.hr and Comtrade, was the MIXX Awards Finalist. It is the next digital bank generation which allows the entire process from account opening to cash borrowing to run online without any physical contact with the bank.

The identity of the Grand Park Hotela Rovinj was the IdejaX finalist, one of the most ambitious hotel projects in Croatia. It took two years for Bruketa&Žinić&Grey Agency along with Maistra Hospitality Group to develop this project, which is based on physical interaction between the guest and the destination. Every application in this hotel is a meticulous work designed to complete the overall customer experience.

“Agencies will become boot camps for creativity to be used for the creation of original products and services, and not only for advertising. Agencies offer a great potential for the economy”, Davor Bruketa said.  

“The award-winning projects herald the future of this industry, because they dealt with business-related challenges, and not only with communication issues of our clients, making us abandon the beaten paths of our industry”, Nikola Žinić underscored.

 

Share the love

leave a comment Cancel reply

Connect with Facebook

Be aware: hate language, non-factual statements and poorly written comments will be edited or deleted.

Follow us: Facebook , Twitter, Instagram, Google+, LinkedIn, Vimeo, YouTube
or subscribe to the newsletter

Newsletter

Enter your e-mail address:

* = required field
Ukoliko želite primati newsletter na hrvatskom jeziku, molim Vas promijenite jezik na hrvatski.
Filter our work:
Client, Medium, or Product / service
  • 5. gimnazija
  • A1 Hrvatska
  • AARC
  • Abbott
  • Abilia
  • Abus za Hladno pivo
  • ACI
  • Addiko banka
  • Adris grupa
  • AlpStories
  • Američka ambasada u Zagrebu
  • Amnesty International Hrvatska
  • Andrej Roth
  • Ansambl LADO
  • Apatinska pivara
  • Are You Syrious
  • Artgroup Bruketa&Zinic OM Baku
  • Aspida
  • Atlantic grupa
  • Aussenwirtschaft Austria
  • AutoZubak
  • Avirtel
  • Avon
  • AZ MDF LTD
  • Azertelekom
  • AZVO
  • B.M.V
  • Bakcell
  • Baku Stock Exchange
  • Ban centar
  • BBK
  • BBV Pfalz
  • Beldocs festival
  • Belupo
  • bio&bio
  • Blues Machine
  • Bold
  • Booking.com
  • Boortmalt
  • Boškinac
  • Brandoctor
  • Briig Boutique Hotel
  • Brlog
  • Brokula&Ž
  • Bruketa&Žinić OM
  • Bruketa&Zinic OM Wien
  • C&C Yachting
  • Centar za mirovne studije
  • Ćernelić
  • CHR Eko-projekt
  • Chromos boje i lakovi
  • Cineplexx
  • Croatia osiguranje
  • Cromaris
  • Cubismo
  • Davor Rostuhar
  • Degordian
  • Delikroat
  • Delta Agrar
  • Design Village
  • Doka
  • Društvo psorijatičara Hrvatske
  • Državna lutrija Srbije
  • Dugraf
  • Dukat
  • Edward Bernays – visoka škola
  • Energotuš
  • EPH
  • Eurobev
  • Extreme Intimo
  • Fakultet elektrotehnike i računarstva
  • Favarger
  • Ferrari - Avtolux Baku
  • Festival Opatija
  • Flare
  • Forum mladih SDP-a
  • Franck
  • Freewa
  • Fresco
  • Freshtel
  • Fructus
  • Gajba
  • Galić
  • Ghetaldus
  • Gjuro
  • Gliptoteka HAZU
  • Global
  • Go sushi
  • GOOD Inicijativa
  • Grad
  • GRAWE Hrvatska
  • Grey Moscow
  • Grey New York
  • HEINEKEN Hrvatska
  • HEP
  • HNK Ivana pl. Zajca Rijeka
  • HOC Bjelolasica
  • Holcim
  • Horwath HTL
  • Hoto grupa
  • Hrvatska gorska služba spašavanja
  • Hrvatska komora arhitekata i inženjera u graditeljstvu
  • Hrvatska lutrija
  • Hrvatska pošta
  • Hrvatska turistička zajednica
  • Hrvatski duhani
  • Hrvatski filmski savez
  • Hrvatski paraolimpijski odbor
  • Hrvatski zavod za javno zdravstvo
  • Hrvoje Prpić
  • HURA
  • Hypo Alpe-Adria-Bank
  • IGEPA
  • iHaai
  • imall.eu
  • Infinum
  • iNovine
  • Institut za razvoj i inovativnost mladih (IRIM)
  • Istragrafika
  • Istraturist
  • Ivančica
  • Jaffa
  • Jako vino – Stina
  • Jamnica
  • Jeger
  • JOTS
  • Kamgrad objekti
  • Karlovačka pivovara
  • Kielo
  • Kokon
  • Komunikacijski laboratorij
  • Komunikacijski ured Colić Laco i partneri
  • Komunkacijski laboratorij
  • Konzum
  • KOSSP
  • Krapinsko-zagorska županija
  • Kraš
  • Kristina
  • KunstRaum
  • Lega-lega
  • Lider press
  • Livada
  • Lounge bar Škola
  • Ludo
  • Lumegrand
  • M. Special Car Armoring
  • Magdalena festival
  • Maistra
  • Marbo
  • Marko Lušić
  • Matica hrvatska
  • Mayr-Melnhof
  • McShark
  • Mediaform
  • Medora hoteli i ljetovališta
  • MEI
  • MIH
  • Mikser festival
  • Milla
  • Ministarstvo branitelja
  • MMM Agramservis
  • Motovun film festival
  • Motus
  • MPG Chiavalon
  • Muzej prekinutih veza
  • Muzejski dokumentacijski centar
  • Nada - Udruga za terapijsko jahanje
  • Nanobit
  • Nar Mobile
  • Narodni radio
  • Ne. Ne. Ne.
  • Neomedia
  • Nike
  • O.N.E.
  • Olimpijski centar Pag
  • Omoguru
  • one2play
  • OPG Chiavalon
  • OPG Marica Jug
  • OPG Nives Morović
  • OPG Vukina
  • ORYX grupa
  • Osječka pivovara
  • Outlet
  • Paprenjak
  • Pasha bank
  • Penezić&Kožul
  • Personal
  • Planet Sport
  • Pliva
  • PMD Group
  • Podravka
  • Poliklinika Bagatin
  • Popular Bruketa&Žinić OM
  • Prijatelji životinja
  • Primani
  • Primorac
  • Privredna banka Zagreb
  • Profil International
  • proposal
  • Prva Banka Crne Gore
  • Pučki pravobranitelj
  • Puma Sport Hrvatska
  • Queer Zagreb
  • Quercus Consulting
  • Radgonske gorice
  • Radio 101
  • Raiffeisen Bank
  • RCDT
  • Renault Nissan Hrvatska
  • Ribarić
  • Rimac automobili
  • Room
  • Samago
  • Samsung Azerbaijan
  • San Tommaso
  • Sapienti sat
  • Sofi
  • SOS dječje selo Hrvatska
  • Soundset
  • SPAN
  • Stress shuze
  • Tabor Film Festival - GOKUL
  • Take Me Home
  • Tantrum Solutions London
  • TDR
  • Teatar EXIT
  • Tele2
  • The Club Port Baku
  • The Coca-Cola Company
  • thenetworkone
  • Tigar teatar
  • Tjedan dizajna Zagreb
  • Topaz
  • Turistička zajednica grada Zagreba
  • Turistička zajednica Primorsko-goranske županije
  • Udruga Druga prilika
  • Udruga Srce
  • Udruga Sve za nju
  • Udruga Val
  • Udruga Zdravo novorođenče
  • Udruga Žmergo
  • Umami
  • UNICEF
  • UniCredit banka
  • United Aid for Azerbaijan
  • Uran
  • Urban Green Technologies
  • Ured za ljudska prava Vlade RH
  • Valtida Piccola
  • Veladrion
  • Vipnet
  • Vizkultura.hr
  • Volonterski centar Zagreb
  • Vukovar film festival
  • Warehouse
  • WWF
  • Xalq bank
  • Zagreb film festival
  • Zagrebačka banka
  • Zagrebačka pivovara
  • Zarez
  • Zavod VOZIM
  • Zelena akcija
  • Žito
  • Zrno bio bistro
  • Zveza za šport invalidov Slovenije – Paraolimpijski komite
  • ambient
  • annual report
  • branding
  • calendar
  • campaign
  • digital communication
  • direct
  • event
  • exhibition design
  • fair stand design
  • guerilla
  • illustration
  • indoor
  • monograph
  • office design
  • other
  • outdoor
  • packaging
  • POS
  • poster
  • PR
  • print
  • product design
  • radio
  • restaurant design
  • retail design
  • TV
  • typography
  • visual identity
  • alcoholic drinks
  • banking/investment/insurance
  • business equipment/services
  • cars
  • clothing/footwear
  • commercial public services
  • construction
  • corporate
  • cosmetics/beauty
  • energy
  • entertainment/leisure/culture
  • food
  • household
  • non-alcoholic drinks
  • other
  • other vehicles/auto products/services
  • pharmacy
  • public awareness
  • public service
  • publications/media
  • real estate
  • restaurants/bars
  • retail stores
  • self-promotion
  • sweet food/snacks
  • telecommunication
  • tobacco
  • travel/sport/tourism