Only those companies that continuously adapt to circumstances are able to grow, develop and resist challenges. This is a message that Adris Grupa, one of the most successful companies in the region, wanted to convey on the occasion of publishing their latest Annual Report.
This publication contains the AG last year’s business performance and is literally challenge-proof: it can withstand tearing, creasing, water and fire. No matter how tested, the book remained undamaged, illustrating the firmness and the strength of Adris Grupa results, and the company’s ability to cope with any situation.
The book was designed and made jointly by Adris Grupa and the Bruketa&Žinić&Grey Agency whose Creative Director Zrinka Horvat Goodman explained:
“The book was subject to flambéing in the kitchen of the Lone Hotel, dipped into the sea and taken for a spin across the fish farm by Cromaris fishermen, frozen in liquid nitrogen at -195.79°C with the help of the Adris Foundation fellow, Assistant Professor Dinko Mitretić, Ph.D., tested to creasing and tearing by children at the Amarin Hotel, and even run over by a 2-ton off-road vehicle at a Croatia Osiguranje Motor Vehicle Inspection Station. The book remained undamaged.”
Adris grupa / Predrag Grubić (Corporate Communications Director), Kristina Miljavac (Corporate Communications Specialist), Hrvoje Patajac (Controlling Director)
Bruketa&Žinić&Grey / Davor Bruketa and Zrinka Horvat Goodman (Creative Directors), Maša Ivanov (Client Service Director), Zrinka Požar (Account Manager), Andrea Knapić (Art Director), Vesna Đurašin (Production Manager), Radovan Radičević (Head of DTP/Pre-press), Ante Kantor (Account Executive)
Cerovski Print Boutique (Print)
Domagoj Kunić (Photographer)