Bruketa&Žinić OM Wien advertising agency invited everybody working in creative industries, to participate in the Earth Hour on Saturday, March 29th, by switching off their computers and look for inspiration away from computer screens. On this day, the Earth Hour day, they wanted to remind colleagues from all over, clients and partners, to believe in the power of ideas and imagination, and to always work in the direction of creating something better for their community.
Advertising industry today seems to be unbreakably bonded with modern technology, and therefore dependent on energy supply. And though digital channels and media are surely the greatest tool of modern communication industry, we must not forget that the most valuable asset we have is still – our imagination.
Bruketa&Žinić OM is an agency brought up by creatives of every kind – from strategists and brand specialists, to project managers, designers, copywriters, creative directors. The best creative ideas rarely start from behind the computer screens and we need more of those, because the best ideas are the ones that can bring a positive change to our planet.
The invitation was sent to approx. 2000 creatives and opinion makers in Austria. The agency hopes it will inspire them to create new and fresh ideas and projects, with a power to improve the world.
Bruketa&Žinić OM Wien / Tanja Škorić (Creative Director), Karo Suder (Project Managemet)
Bruketa&Žinić OM Zagreb / Nebojša Cvetković (Art Director, Illustrator), Svjetlana Vukić (Account Executive Senior)
