Hrv
10 May 2012.
media: #campaign client: #Tele2 sector: #telecommunication

Tele2 Fucking Campaign

In order to find out what Croatian users really needed, we decided to ask them directly what they thought of telecom operators and their products

This campaign has exceeded all its goals and has won Effie Silver award for marketing efficiency.

Original concept “Frank the Sheep”, TV i foto production: Forsman & Bodenfors, Sweden

The concept of adjustment for Croatian market “Gregor – Both money and sheep”:

Bruketa&Žinić OM / Tanja Škorić (Creative Director), Kitica Kekić (Senior Copywriter), Marko Matijašević (Junior Copywriter), Dunja Delač (Art Director), Sonja Šurbatović, Damir Mazinjanin (Designers), Zorana Šafar (Account Director), Martina Ivkić (Account Executive), Svjetlana Vukić (Account Executive Senior), Vesna Đurašin (Production Manager), Marko Ostrež, Radovan Radičević (DTP)

Organizacija Zagreb / Tomica Hrupelj (Creative Director), Mateo Paleka, Goran Kilih

Tele2 / Mikhail Chernyshev, Silvana Ban, Maja Čulig, Sanela Đorđević, Ivana Boban, Valentina Junaci

Abrakadabra integrirane komunikacije (PR) / Krešimir Dominić, Ivana Očevčić

Inventa (digital communication) / Johan Granlund, John Harmander, Dominko Blažević, Hrvoje Mitić, Vedran Kolac, Ana Labudović, Dino Oreški, Ana Klarić Kumer, Maja Aberle Tokić, Boris Marošinac, Aleksandra Petrović, Saša Stanković, Martina Živković

Media Polis (media buying) / Sanja Vuković

Bold studio, Livada (AV Production)

Media
campaign
sector
telecommunication
Client
Tele2
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