HRV
26 Sep 2011.

INdoor Creativity of the year

The purpose of this competition is to raise awareness about the importance of indoor media in the media mix because of their detailed targeting possibilities

indoor-kreativac

The INdoor Creativity Competition is organized by B1 plakati (B1 Posters) and Art Directors Club Croatia. There are many outdoor and TV annual awards, leaving the indoor ads behind. This is why B1 plakati started the INdoor Creativity Competition, intended solely for indoor media and beach media. The purpose of this competition is to raise awareness about the importance of indoor media in the media mix because of their detailed targeting possibilities.

The crucial judging criteria is the combination of the brand, media and creativity. The best nominated ads, selected by the judges, were presented and awarded at the Weekend Media Festival this past weekend.

We have been awarded INdoor Creativity of the Year award for the series of ads for a dog training school created for the veterinary institutions.

Bruketa&Žinić OM / Ivan Čadež (Senior Copywriter), Ana Belić, Tomislav Jurica Kaćunić (Art Directors), Ivana Drvar (Account Executive Senior), Marko Ostrež, Radovan Radičević (DTP)

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