Winners of this year’s Effie competition for last year’s most effective advertising campaigns will be decided upon the professional jury comprised of 25 advertising experts, with Nikola Žinić among them.
Jury president is Dorjan Zadković (Tomato), and the other members are: Anita Boltužić (Zagrebačka pivovara), Vladimir Gnjidić (Dukat), Andrea Šumanovac (Unex grupa), Marko Makovac (Microsoft Hrvatska), Iva Hlavka (Grey Worldwide Zagreb), Damir Brčić (Publicis), Marina Čulić Fischer (Pleon Partner), Iris Žarkov Štambuk (McCann Erickson), Danijel Štih (Splitska banka), Iva Kaligarić (Imago advertising agency), Nataša Krezić (B.net), Ante Šalinović (Ipsos Puls), Dino Komar (TDR), Ana Jazić (Hrvatska Lutrija), Nevenka Hendrih (Hendal), Diana Nola Živković (Hrvatska pošta), Krešimir Brlić (Outdoor Akzent), Vlatka Galić (Toyota Croatia), Julijana Vrbanek (Digitel medijski servisi), Siniša Waldinger (BBDO Zagreb), Miro Bižić (RTL Hrvatska), Alice Almer (24sata) i Aleksandra Đermanović (Mediacor).
Effie winners will be announced at the ceremony on October 21 in Zagreb. Effie Awards aim to recognize and award, educate and accentuate the importance of effective advertising. The Effie Award confirms the success of goals set and their results, which is also the main task of advertising.