Hrv
12 Aug 2011.

Ronhill Unlimited in Packaging Europe

As the name suggests, this is a European magazine specialized in packaging, with over 300,000 readers, and whose newsroom keeps up to date with global trends in packaging design and technology

packaging-europe

An overview of the Ronhill Unlimited interactive project created in cooperation with our digital agency Brlog was published by the prominent Packaging Europe. As the name suggests, this is a European magazine specialized in packaging, with over 300,000 readers, and whose newsroom keeps up to date with global trends in packaging design and technology. Ronhill Unlimited is the first cigarette brand to use the QR code as part of its package design, thus responding to the reduction of permitted smoking zones in an innovative and contemporary way, allowing the user to find the nearest place where smoking is allowed only by using his mobile phone and the package of Ronhill Unlimited.

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