After Brandoctor’s rebranding of the main brand Voćko, its sub-brands have also been launched. On of them is Smix, at the time a completely new category on the Croatian market, the co-called smoothies, a juice made of squashed fruit without additives. Bruketa&Žinić OM agency made its packaging and TV ad proposals.
packaging: Bruketa&Žinić OM / Davor Bruketa, Nikola Žinić (Creative Directors), Sandra Bolfek (Art Director, Designer), Helena Rosandić (Account Director)
TV: Bruketa&Žinić OM / Moe Minkara (Creative Director), Danijela Delić (Account Manager), Bunch (production)