Fans of Angry Birds can now have their own branded and interactive keyboard made by a Croatian start-up Izzy for all iOS and Android devices. Izzy ft. Angry Birds is the first keyboard with advanced gesture recognition. Thanks to this feature, you can easily draw emoji and symbols without leaving the main keyboard, and the finger motions are designed to be intuitive and easy to remember.
In addition to the usual keyboard functions, this one provides users with a completely new experience with sounds and animations. Thus the theme of the Angry Birds movie can be played by swiping your finger over the keyboard, and by drawing certain moves for the ten most common emoji you can activate character animations.
There are four skins available for the keyboard. In the free generic one, with its frequent use and drawing of emoji and symbols, you can win animations with characters from the animated film Angry Birds. The three other skins with Chuck, Red and Bomb, contain all the animations.
The project is supported by Bruketa&Žinić OM agency who is in charge for its digital strategy and communication. The campaign is entirely held via social media, Facebook, Instagram, YouTube and Twitter, focusing on visuals and videos with the elements from the Angry Birds movie.
Izzy is the brand by the Croatian company Aspida, which brings together programmers and designers in Croatia and Macedonia, where a product development base will be opened. This is not the first Izzy keyboard and they have developed gesture recognition for all symbols and 21 emoji, and now they’ve enriched them with animations.
Izzy over the last year also successfully cooperated with Hajduk football club, 2Cellos, Croatian Telecom and many other artists and sports clubs in Croatia and abroad, whose keyboards are currently on the market. Now with the Finnish Rovio and their characters from the games and film Angry Birds, Izzy is rolling out to the global market.
Aspida / Marin Erceg (CEO), Lamija Alečković (Communications Manager), Saša Stanković (Operations Manager), Bojan Hergešić (Senior Designer), Krsto Jaram (Visual Animations)
Bruketa&Žinić OM / Sanja Petek Mujačić (Managing Director), Iva Bolta (Digital Strategist), Mario Radošević (Copywriter), Sanja Zanki (Account Executive), Jimbo Bernaus i Mart Varik (Designers)