In 2016, we worked on projects from India to Luxembourg, which resulted in a 20% rise in agency services sales, thereby reaching the record levels of 2007.
From the Vip family offer campaign
In 2016, our agency’s digital team grew the most and worked closely with clients such as Addiko Bank, for which the agency works on all five markets, and contributed to the good sales results achieved by Addiko. The digital team also worked with clients such as Vipnet, Adris group, Croatia osiguranje, Konzum klik, Offertissima and Zagreb tourist office.
Our digital team also worked on the small and low-budget campaign Let it all out for Belupo’s brand Portalak which also achieved good sales results.
In 2016, we continued and developed our relationship with Godfrey Phillips in India, as well as in Europe, Africa and China with our Luxembourgish client Landewick.
Saša Cvetojević as a guest in the pilot workshop Design Thinking Croatia
Nenad Bakić as a guest in the pilot workshop Design Thinking Croatia
We introduced two new types of services. Working with the leading Croatian consulting company Sense Consulting, we initiated Design Thinking Croatia which offers customised company consulting during the development of innovative products or consulting relating to innovation culture within companies.
Our agency in Vienna became Startaparat, specialised in helping start-ups with their marketing communication. Startaparat works in cooperation with Neutral, one of the biggest Austrian digital agencies, and also with the most successful Austrian business angel Selma Prodanović.
From the Croatia osiguranje property insurance campaign
Besides working with new clients (Addiko Bank, Vipnet, The Coca-Cola Company and Žito) we also implemented many projects with our long-term clients such as Adris group, Croatia osiguranje, Cromaris, Franck, Heineken for the Karlovačko beer brand, the Croatian National Paralympic Committee, Maistra, and Podravka. We also worked on the designs for the new Medora hotels and summer resorts and Brač Wines – for which we made probably the smallest label in the world.
Karlovačko Summer campaign – case study
Online video for Brač Wines
We are proud to have been able to help Croatian Makers by Nenad Bakić, and create the visual communication for Tabor Film Festival.
Communication for Tabor Film Festival
We are proud of our young lioness – strategic planner Tea Silvia Vlahović and junior designer Sanja Planinić who won the Grand Prix at the Young Lions competition. They were awarded in the cyber category for their Early bird (Rana ptičica) work for UNICEF’s support programme for pre-school education in Croatia.
Tea Silvia Vlahović and Sanja Planinić
Communication Arts, Advertising Age, Creativebloq, Design Week, Packaging Europe, The Drum, Media Marketing and many more media also featured our projects.
Adris’ Success Factory (Tvornica uspjeha) in Communication Arts magazine